The Philosophy of "Humane Living"

The philosophy of "Humane Living" was set forth by Korean actor and international super star, Bae Yong Joon, who was made an honorary ambassador for the 'Visit Korea Years: 2010-2012, by the Korean Tourism Organization, for his major contributions to the uniting of all Asian people, as well as non-Asian nationalities, with his concept of The Bae Yong Joon 'Family' of fans. It is a world-wide network of BYJ fans whom he lovingly calls his 'Family', and to whom he has selflessly devoted his entire acting career, just for the sake of being worthy of their love and admiration. The "Humane Living" concept is simple: to truly try to love every human being in the world.