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SmartyPig (www.SmartyPig.com) is goal-oriented savings meets Web 2.0. SmartyPig is an online savings solution that combines social networking with savings to help people save for a specific goal – but with three unique twists that actually help consumers reach their savings goals faster.
First, SmartyPig is the only online savings tool that leverages Web 2.0 technologies to allow account holders to make their savings accounts public – so family and friends can securely contribute to their savings goals. Second, SmartyPig offers a highly competitive (4.30 % APY) interest rate and will always maintain a competitive interest rate for account holders. Finally, SmartyPig gives consumers even more for their money by offering additional cash boosts (up to five percent) from best-in-class retailer partners like Royal Caribbean, Pottery Barn, Best Buy and Home Depot once they reach their savings goal.