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Several Hello Kitty anime targeted towards young children have been produced. In the animated films made by Sanrio from 1977 to 1985, Hello Kitty has made cameo appearances in them (similar to Disney's hidden Mickey techniques).
The earliest Hello Kitty anime series known was the American-animated (co-produced with Japan) Hello Kitty's Furry Tale Theatre, which aired throughout 1987. This show, produced by Sanrio in cooperation with DiC, parodies various famous fairy tales and blockbuster movies from the period.4 It was broadcast in the United States on The Family Channel, and a Spanish-dubbed version also aired Saturday mornings on Univision.
On U.S. television, the Japanese anime series Hello Kitty and Friends aired on CBS in 1991, and also ran on Toon Disney. On the show, Kitty is depicted as a little girl who lives with her mother, father, and twin sister Mimmy, who is identical to Kitty but has different colored clothes and wears her bow under the opposite ear. 13 episodes were produced, using animation produced as early as 1991.
On Japanese television, Hello Kitty (and pals) have starred in at least one anime series of their own. Hello Kitty's Paradise ran for 16 episodes between 1993 and 1994. This version was released in English in 2000. This version, like "Hello Kitty and Friends", also aired on Toon Disney.
Hello Kitty and friends also appeared in Hello Kitty's Animation Theatre, which had Hello Kitty and other Sanrio characters appearing in their versions of different fairy tales. Available in the U.S. from ADV Films (who also own the video/DVD rights to Hello Kitty and Friends & Hello Kitty's Paradise)
Since 2004 the little cat has been featured on a MasterCard debit card from Legend Credit Inc. The card was released to teach young girls how to shop and use a debit card.
In 2006, it was announced Hello Kitty will be appearing in a new Japanese clay-animated series called Hello Kitty's Stump Village from Sanrio. At Anime Expo 2006, Geneon Entertainment announced that Hello Kitty's Stump Village was one of the series it licensed for U.S. release. Volume 1 was released in October, and Volume 2 was released in January.