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“American Eagle Outfitters is an American clothing retailer that dates back to 1904 but took its current form in 1977 and was reorganized in Pittsburgh’s north suburbs. It has recently announced a move to a new urban headquarters campus in the city’s historic “Steel Valley”. It is now commonly referred to by the abbreviation “American Eagle” or simply “AE” rather than its full title. American Eagle sells a full collection of apparel that includes basics such as jeans, cargo pants, and graphic T’s as well as accessories, outerwear, and footwear targeting the 15 to 25-year old demographic primarily under the American Eagle Outfitters® and AE® brand names. The brand is ranked #2 in sales to its target demographic behind Old Navy, according to the NPD Group.”—Wikipedia.org